Inauguration of Galleria Campari

The Galleria Campari was opened in 2010, the year of the 150th Anniversary of the company, to pay homage to the brand’s consumers with an unprecedented artistic experience, where the encounter between art and communication is not only a place of memory, but most of all a place of the present, of creativity, vitality and emotions.
Galleria Campari is a dynamic, multimedia, interactive location, which tells the story of the Campari brand through the expressions of modern and contemporary art, and which introduces the visitor to a full, sensory experience to the essence of the Campari brand.
The layouts created especially for this occasion have become elements of intercommunication, thanks to the numerous video installations, but above all as a result of the impressive central multimedia support: a large interactive Campari Chandelier of approximately 100 sqm with Matrix LED technology, an immediate reminder of the works exhibited in the 2 Galleries and of the Campari brand.
An exclusive event which saw the participation of numerous, distinguished town authorities and many people from the Milan jet-set and art worlds, who were treated to a performance by Amalia Grè, a particular, stylish Italian singer-songwriter. Culture, art, music and, of course, food & beverages.


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